THE POETICS OF PHOTOGRAPHIC CHANGEOVER – Chema Madoz and the hidden face of things

Photographing the conflicting opposition between real and virtual

From his point of view, objects have the same character as words: it is by creatively blending them together that he constructs his visual meanings. Born in Madrid in 1958, Chema Madoz is a Spanish photographer well known for his poetic and surrealist black and white photographs. He studied Art History at the Complutense University of Madrid, right where he was exposed to the knowledge of photography. When he realized that human figures were no longer interesting photographically, he turned his creative curiosity away from body representations.

This Spanish photographer is know for his paradoxical shots where form and content are merge in apparently contrasting stylistic ways. His book Objetos 1990/1999 was illustrate entirely with a specific camera. In a 2001 interview, Chema Madoz specified that he used a Hasselblad camera to take those photos of her. In Santiago del Chile, in 2011, Felipe and Letizia of Spain, together with the Chilean first lady Cecilia Morel, inaugurated an exhibition reserved for him at the Museo de Arte Contemporáneo.

For their ingenuity and delicacy, his images never cease to amaze you. Matches, watches or books are an opportunity for him to make the real dialogue with the virtual. His creative effort consists in deciphering messages in places and within objects. With his perseverance, Chema Madoz managed to realize his unmistakable style, thus offering us the opportunity to know invisible and possible worlds around us.

Playing between reality and virtuality, Chema Madoz approaches poetics. Not with colors and brushes, but with a photo shoot, he captures possibilities, making them real and precious. This Spanish photographer manipulates, invents and photographs objects. To understand how you can buy his Chema Madoz: PHotoBolsillo

Chema Madoz‘s works are a manifestation of a photographic aesthetic at the service of visual poetry. With still lifes in black and white, including individual objects, the more than 300 photographs in Chema Madoz: Masterpieces provide an overview of her career as a photographer

If you want to know already published photographic stories, you can type The intellectual properties of the images that appear on this blog correspond to their authors. The sole purpose of this site is to spread the knowledge of these creatives, allowing others to appreciate the works.


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